At 43, King Khan explores new avenues

At 43, King Khan explores new avenues
(NSI News Source Info) November 2, 2008 - New Delhi: He earns over Rs 1.5 billion ($30 million) a year through endorsements, over Rs 10 million to grace an event, Rs 10 million per TV episode, more than Rs 150 million/Rs 15 crores per film and has now launched a Rs.109 billion real estate project in the UAE. Actor Shah Rukh Khan, who turns 43 on Sunday, is much more than a Bollywood superstar. With his dimpled cheeks, toned frame, impeccable dressing sense and unmatched wit and humour, the actor has enthralled audiences worldwide for almost two decades now with films like Baazigar, Darr, Dilwale Dulhania Le Jayenge, Kuch Kuch Hota Hai, Dil To Pagal Hai and Chalte Chalte.King Khan, as he is fondly called, wears the diadem of the actor with the biggest pocket in tinsel town - rumoured to be around Rs 16 billion (Rs 1,600 crores) with his maximum earnings coming from commercial endorsements.Shah Rukh, the actor-turned-businessman, who earns more than Rs.300 per minute as per experts, has successfully diversified into newer avenues with the same charismatic appeal with which he rules Bollywood, just as his fan following has spread over the rest of Asia-Pacific and into Europe, North America and Africa.After a colourful 2007 with two hits - Chak De! India and Om Shanti Om (OSO), Shah Rukh has left the theatres devoid of his presence this year. But the actor continues to be a phenomenon worldwide.